Brent Naquin · Brand Brief

01

Choose your package

Pick the level of work that matches where you are. Not sure? Choose your best guess — we'll dial it in on the kickoff call.

01

Logo Only

Starting at $1,000

The mark. Nothing more, nothing less.

Primary logo (custom-designed)
Secondary/icon version
Delivered in all file formats (SVG, PNG, PDF)
Black & white versions

02

Logo + Basic Brand

Starting at $1,500

A logo plus the essentials to use it consistently.

Everything in Logo Only
Custom color palette (primary + accents)
Font pairing (headings + body)
1-page brand mini-guide

03

Full Brand Identity

Starting at $2,500

The whole system — ready to launch and scale.

Everything in Logo + Basic Brand
Full brand guidelines (10+ pages)
Business collateral (cards, letterhead, email signature)
Social media templates + profile assets
Brand voice & messaging framework

02

About you & your business

Your name *

Email address *

Business name * — or the name of the brand we're designing for

Is this a new brand or a rebrand? *

Brand new — starting from scratch Rebrand — refreshing what we have Extending an existing brand Not sure yet

Industry

Your website or social links optional — add as many as you like

03

The brand story

This is the fuel behind every design decision we make. The more real, the better.

What does your business do? * — in plain English, no jargon

Why do you exist? — your mission, your "why"

What makes you different from everyone else?

04

Your audience

Who is your ideal customer? * — be specific

Who is your brand NOT for?

What do you want them to feel when they see your brand?

05

Visual direction

Even rough hunches help. Skip anything you're unsure about.

Preferred logo style

Wordmark (text only) Icon/symbol only Wordmark + icon combo Monogram (initials) Mascot/character Emblem/badge Not sure — open to ideas

Typography leaning

Inspiration links — Pinterest boards, Instagram accounts, mood board URLs

06

The competitive landscape

Brands whose identity you admire — and why

Direct competitors

Anything you absolutely want to avoid

07

Timeline & logistics

Do you have a deadline?

How quickly do you want to move?

Moderate pace — let's do it right

No rush Urgent

Who will approve the final design?

Anything else we should know?

Let's build your brand.